Weak.

I like Ben Smith and am willing to believe his article's central contention, that Richard Wolffe's Obama book is pure puffery and one-sided, but Smith does himself no favors with this as his lead quote:

"Richard Wolffe was doing PR for Barack Obama throughout the campaign,” said Michael Goldfarb, a former aide to John McCain and a writer for the conservative Weekly Standard. “At least now, with the new book and the new job, he's dropped even the pretense of being a journalist."

As someone who is actually in the business, I can honestly say that Michael Goldfarb wouldn't recognize public relations if it fucked him in the ear.